Product information management by SalesChefWhat is a PIM used for?
To hold product facts once and send them to every channel: site, marketplaces, feeds and retailers. It keeps names, attributes, barcodes and images consistent.
Product information management by SalesChef
Product information management, and how SalesChef plugs in.
Product information management (PIM) is holding every fact about a product once, in one place, and sending it to every channel. A PIM stores the record. SalesChef works with it: reading your records, checking each fact against the maker, filling the gaps, and making the pages, listings and sales material that sell. Your PIM stays the source of truth.
- 45%
of Gen Z shoppers (43% of millennials) abandon a purchase when product details do not match across sites.
Salsify (opens in a new tab) - 10%
of the largest e-commerce sites fail to give a consistently high level of detail in product descriptions.
Baymard Institute (opens in a new tab)
What is product information management (PIM)?
Software and a way of working that keeps product facts in one record: names, attributes, barcodes, images, and which channel needs what. It answers “what is true about this product.” It does not decide “why would anyone buy it.”
PIM
Product records, attributes, completeness rules and channel exports.
DAM
Approved images, video and brand assets, tied to the product record.
Master data
Governed data and hierarchies across a large business.
Syndication
Sending product information to retailers in each one’s format.
What a good product record needs
One source of truth
Hold each fact once and send it out. Facts that differ across sites cost sales.
Checked against the maker
The spec in the system is only as good as its last check. Compare against the label and the maker.
Complete for each channel
Each marketplace and retailer needs its own fields filled. Gaps mean rejections and missed searches.
Words as well as fields
Fields store facts. Shoppers need a clear reason this product fits their moment, in words made for the place.
Approved assets linked
Images and video tied to the right product and use.
Kept current
New ranges, new seasons, changed specs: the record and the pages move together.
How SalesChef integrates with your PIM
Reads your records
SalesChef connects to your PIM and asset library, or takes files, and reads attributes, families and images as they are.
Checks every fact
Against the maker and the barcode record. Gaps and mismatches are flagged and filled, never invented.
Hands back a better record
Checked fields and source records go back into your PIM for your team to approve.
Makes what sells, from the record
Pages, listings, ads, email, shelf and sales material come from the checked record, and stay in step with it.
Works with your PIM and asset library
The pantry stays yours. SalesChef reads it, checks it, and hands back a better record. Input: product records and approved assets. Output: checked fields and source records.
See every integration
Akeneo
Salsify
inRiver
Plytix
Pimberly
Syndigo
Stibo Systems
Informatica MDM
Bynder
Cloudinary
Brandfolder
Amplience
Contentserv
Widen
More guides
Questions about product information management
What is the difference between a PIM and a DAM?
A PIM holds product facts and attributes. A DAM holds the images, video and brand files. The two are often linked, so each product record points to its images.
Do I need a PIM to use SalesChef?
No. SalesChef works from a PIM, or from files such as spreadsheets and supplier packs. It checks each fact against the maker either way.
Will SalesChef change my PIM data without asking?
No. SalesChef hands back checked fields and sources for your team to approve. Nothing goes live without your yes.
Which PIMs does SalesChef work with?
Akeneo, Salsify, inRiver, Plytix, Pimberly, Syndigo, Stibo Systems and Informatica MDM, plus asset libraries such as Bynder, Cloudinary and Brandfolder.
How does SalesChef help beyond the PIM?
A PIM stores the record. SalesChef knows why each product sells and makes the pages, listings and sales material from it, so the record earns gross profit.
A wall of products already finished. Each one turns from basic product specs into a finished product, ready for online, in store, sales and campaigns.
Your whole catalog.
In minutes, not months.
In minutes, not months.