Skip to main content

SalesChef knows why every product sells.

Then makes the hardest-working sales and marketing for every product: online, in store, in campaigns and through sales teams.

SalesChef is an AI product marketing company.

Our vision

No product should need a discount to sell.

Our mission

Give every product something better to say than “Sale.” And say it everywhere it’s sold.

Why we’re here.

Every product was made by someone who cared. Every feature is there for a reason. But most shoppers never hear it, because no team can explain thousands of products, in every place they’re sold, every week. So everything goes on sale, margins fall, and every store looks the same. We’ve watched this for 30 years. SalesChef fixes it.

What SalesChef stands for.

The golden rule

Our clients make greater margins.

Everything else on this page is how.

Sell on value, not just price.

Discounts have their place. They shouldn’t be the only thing a product has to say.

Never invent.

One wrong fact costs a sale. Often a return, too.

You approve everything.

It’s your brand. You get the last word.

Your figures stay yours.

What SalesChef learns makes every client smarter. What’s yours stays yours.

Economists say markets run on perfect information.

Ask anyone standing in an aisle, reading three identical product pages, how that’s going.

Pretend you’re a shopper, looking at the same product in three tabs. Which one do you buy?

A shopper’s computer screen with three store windows open, each selling the same pressure washer with the same supplier words

SalesChef gives every buyer what they need to know, and every seller the words to say it. Everywhere products are sold.

We’re building it with the businesses that sell. Build it with us

One product. Eight people. None of them needs a lower price.

A shopper buys when a product feels worth more than everything it costs them. And the cost is never just the money.

A shelf ticket beside a pressure washer: No outdoor faucet? No problem.
  1. A renter with a dirty balcony“Your balcony like new in 20 minutes”, in the words they search.
  2. A car owner who pays for car washesWhat ten car washes cost, and the safe setting for car paint.
  3. A shopper in the aisle, with three secondsOne fact on the shelf ticket: the one they compare on.
  4. A customer at the counterStaff who know to ask “What will you clean?”
  5. Someone buying for their fatherA gift he’ll be glad to open, there before the day.
  6. An owner who uses it twice a yearThe uses they never tried, and the right attachment.
  7. The retailer’s buyerProof it brings new people into the category.
  8. An AI assistant asked how to clean a deckClear facts it can quote, and proof it can trust.

Eight people. Eight reasons. Not one of them is a lower price. SalesChef knows them all, and wins each one where they are.

How SalesChef does it.

No magic. Six steps, for every product, every time.

See how SalesChef works
What SalesChef knows about a product and the shoppers who buy it

Revenue can be bought with discounts. Gross profit has to be earned. SalesChef earns it.

AI writing tools see words. Ad engines see clicks. SalesChef sees why products sell.

SalesChef matches what each buyer needs to what your product does, wherever they shop.

In a search. In an AI inquiry. On a shelf. Across a counter. Product marketing made for each place, for every product. Here is some of it.

Online

A product page for a running shoe
Product pagesFor the person with three tabs open at midnight.
A marketplace listing for glass jars
Marketplace listingsWhere a lot of shoppers start, and finish.
A tour page written in German
Other languagesSame product. Their words.
A property page for a heritage house
Any categoryEven a house.

In store

A shelf card for olive oil: The butter swap.
Shelf ticketsThree seconds. One fact. The right one.
A pharmacy store screen
Store screensRead from the end of the aisle.
An end-cap header for a pressure washer: Gentle on your paint.
End-caps and signsThe worry answered before anyone asks.

Campaigns

A seasonal fashion email
EmailsFor the season, and for the person who already owns one.
A social post: Let the matcha shine.
Social postsA need they didn’t know they had.
A retail screen ad for a running shoe: Ask for your size.
Ads and retail screensOne story, from the phone to the store.

Sales teams

A quick training module for running shoes
Quick trainingTwo minutes. Then they can sell it.
A pool team training module
Team modulesYour customer read the forums. Your team knows more.
A desk answer for a fishing rod: Will it fold?
Answers for the desk“Will it fold?” Answered, every time.
SalesChef recommends a travel campaign by email, and the client says go for it
Your next moveSalesChef spots it. You say yes. SalesChef makes it.
19%+uplift in sales. Units sold, like for like, against the same three months the year before.
$799Ka year less in returns, for one $200M-a-year retailer.
750M+products, and why each one sells. More every day.
5,318product categories, each mapped to who buys, and why.

The fine print. Which is the important print.

  • Nothing goes live without your yes.
  • Every fact has a source.
  • Each client’s own figures stay private.
  • SalesChef operates to the ISO 27001 security standard.

Why I started SalesChef.

For 30 years I worked with some of the world’s biggest brands: Coca-Cola, Unilever, Emirates, Diageo, Coles, Xero, IAG and Britney Spears.

The brands got lots of love. Their products, the things people actually buy, got almost nothing.

Nobody was to blame. You can give one campaign your best people for six months. You can’t do that for ten thousand products, every week.

But every one of those products has someone who would love it, and a moment it would be perfect for. Somebody just had to find them.

For thirty years, nobody could. Now SalesChef does.

Constantine Frantzeskos

Founder and CEO

A Cannes Lions Grand Prix. Coca-Cola’s first global social media strategy. More than 600 projects for Emirates. Founded the agency PENSO across Australia, the UAE and the US, and sold it.

The people behind SalesChef.

Constantine Frantzeskos

Founder & CEO

Brings marketing science, brand strategy and digital commerce together.

Danny Tyrrell

Chief Product Officer

Turns complex data and technology into useful products.

Dr Rami Mukhtar

Fractional CTO

Sets the technical direction behind what SalesChef knows.

Keshav Murthy

Data Science & AI Engineering

Brings deep expertise in data engineering and distributed systems.

James Petterson

Data Science & AI Engineering

Combines machine-learning research with applied data science.

Olly Rees

GTM & Enterprise Sales

Helps businesses connect SalesChef’s capabilities to their growth priorities.

Monika Kwiatkowski

Fractional CFO

Brings financial strategy, capital allocation and operating discipline to SalesChef.

  • A team in the United States and Australia, working with clients around the world

Start with the world’s hardest-working product pages (and more).

Send us one product page. We’ll send it back working harder.

Send us one product page

Investing in SalesChef?

Read the investor overview.

Investor overview